Day: February 27, 2014

#FaceOfMLB: How Eric Sogard Became a Social Media Star

#FaceOfMLB: How Eric Sogard Became a Social Media Star

David Wright, Buster Posey, Jose Bautista…Eric Sogard? You’d think the last name wouldn’t typically come up in a conversation with the other three MLB stars, but the Oakland Athletics infielder has risen up the ranks on Twitter to become one of the final two players in the #FaceOfMLB competition.

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The Canadian Men's Hockey Team was Truly Golden [INFOGRAPHIC]

The Canadian Men’s Hockey Team was Truly Golden [INFOGRAPHIC]

The men’s ice hockey tournament at the 2014 Sochi Olympics was entertaining from start to finish, especially for fans of the Canadian national team. Canada’s performance throughout the tournament was truly dominant from a defensive standpoint as the team only surrendered three goals in six games, two of which were against Norway and Latvia. USA and Sweden, Canada’s semifinal and gold medal game opponents, weren’t able to score on Carey Price, exhibiting the power of Canada’s team defense both on the blue-line and up front.

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The Power of Social Media Marketing for SMBs [INFOGRAPHIC]

The Power of Social Media Marketing for SMBs [INFOGRAPHIC]

For SMBs, investing a health amount of monetary resources and human capital in extensive online marketing activities can be quite an endeavor, especially is budgets are restrained. However, as social media marketing becomes more sophisticated, marketing professional are becoming more creative and leveraging the power of social sites to connect with consumers, increase brand awareness, and generate conversions. An infographic prepared by MDG Advertising explored social media data from last year to provide some pretty interesting insights into the effectiveness of sites such as Facebook and Twitter in an overall marketing plan.

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