While the title of this post may be a bit obvious (and quite hyperbolic upon reflection), a recent report prepared by Nielsen illustrates that the average American cannot pry themselves away from technology for long throughout the day. Whether it’s browsing the web, using social applications on smartphones and tablets, watching live television, or playing video games on a console, a significant part of one’s day is based in technology. Some of the key figures from the report include:
- 89% of a users mobile monthly usage on smartphones is done via applications, whereas the remaining 11% is done through mobile web.
- The split is similar for tablets, with 81% of time spent on media is through applications, whereas the remaining 11 % is through mobile web.
- The average American spends 11 hours a day with a form of electronic media.
Yours truly will admit it: I was addicted to Flappy Bird. Despite being a rather simplistic, unsophisticated game, I was convinced that I could beat my high score after playing just one last time….repeatedly.
The phenomenon took the Internet by storm this past month, and as soon as every major news source began covering the infamous app, Flappy Bird developer, Dong Nguyen, pulled it from both the App Store and Google Play. The crazy rise and fall of the game has lead to StartApp creating a detailed infographic analyzing the entire timeline of the game, and in some cases, providing rather inconceivable statistics. One such statistic lies in the monetization of the mobile game. Flappy Bird’s popularity led to the game generating over $50,000 per day in mobile advertising revenue, giving the aforementioned Nguyen a virtual cash cow.
Despite being a huge success internationally, Flappy Bird developer, Dong Nguyen, has stated that he will be removing the hit game from both the Apple App Store and Google Play. This news is quite surprising considering the game instantly became a hit with smartphone and tablet users, making its way to being the #1 application so far this year. In a series of tweets, Nguyen stated that he was dissatisfied with the surge in popularity for the game and simply doesn’t want the attention anymore.
Apple enthusiasts everywhere have been anticipating this day for a long time. The Apple mobile UI just had its first major redesign since the launching of the iPhone, providing users with a new look and some nifty new features. Some of the new surprises include:
- A revamped home screen and new icon designs.
- The addition of Flickr and Vimeo as built-in services to join Facebook and Twitter.
- An updated camera, which includes filters and an Instagram “square-mode” lens support.
- Improved social sharing, which includes AirDrop (ability to share instantly with people in a certain radius).
- A plethora of other aesthetic updates to native apps such as the App Store, Notes, Safari, Maps, etc.
- A More simplified lock screen and introduction of dynamic wallpapers.
- The addition of a control panel that allows users to easily manage WiFi, Bluetooth connections, music, and several native apps (calculator, camera, flashlight, and clock).
*Screenshots of the above features can be seen below.